虎啸盛典作为品牌营销数字化领域最具专业影响力、规模性的思想盛宴，每年吸引60+合作伙伴、200+品牌、500+行业高管、3000+参会代表参与和见证，已经成为品牌营销数字化领域各方对外发声的核心平台之一。
2024虎啸盛典将于5月28日-30日在上海商城盛大举行，本届盛典由“第18届中国数字商业传播论坛”“第15届虎啸奖颁奖典礼”组成，分为「开幕论坛」「AI营销创新论坛」「智能大屏论坛」「媒体融合创新专场」「重构的内容流主题论坛」「品牌出海生态论坛」「汽车营销论坛」「IP生态价值论坛」「以热点价值解一道未来方程式」等核心版块。
5月28日下午，火山引擎AI解决方案负责人骆怡航确认出席AI营销创新论坛-重构的技术波板块，进行主题分享《从有趣到有用，AIGC促进营销增长》。
人工智能引领的“第四次工业革命”正在到来，算力、算法和数据已经变成了新的生产要素。积极拥抱AI已经成为各行业共识，我们该如何在营销场景中应用AIGC，将大模型能力结合具体的营销行业、营销场景进行营销模型的精调和定制，来提高营销效率和质量？期待嘉宾为我们带来精彩的解答！
大模型技术快速迭代，各行业探索如火如荼，而营销是重要的落地探索领域之一，但是如何让大模型对营销的作用从“探索”到“落地”、从“有趣”到“有用”，最终能够促进营销增长，火山引擎将分享AIGC在营销场景中的落地思考与实践。
5月28日-30日，2024虎啸盛典将在上海商城举办~~报名通道已开启，可点击下方小程序报名参会！
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▌撰写：王钰祺、责编：刘照龙、排版：孙艳娜、主编：杨猛。
▌声明：本文内容仅供参考，不构成投资建议，请谨慎对待。▌关于版权：文章及封面图片来源于网络、品牌官方，如有侵权，请联系后台删除。
